Sao Paulo Fashion Week- ‘See Now, Buy Now’

São Paulo Fashion Week’s Bold Pivot To ‘See Now, Buy Now’

By Jorge Grimberg November 2, 2016

https://www.businessoffashion.com/articles/global-currents/sao-paulo-fashion-weeks-bold-pivot-to-see-now-buy-now?utm_source=Subscribers&utm_campaign=26faed95c6-&utm_medium=email&utm_term=0_d2191372b3-26faed95c6-419829621

As a result of Brazil’s ongoing economic and political crisis, only 21 brands showed at this years SPFW. After two years of economic meltdown that has impacted the local fashion industry, designers are seeking new strategies and ideas that can assist the current situation.

A new problem is emerging: according to Brazilian fashion broadcaster Maria Prata, “Different designers presented different seasons,” she says. “Niche brands and smaller businesses, such as Osklen, Lilly Sarti and Lolitta presented ‘see now, buy now’ collections … but luxury brands, such as Reinaldo Lourenço and Gloria Coelho, chose to present Autumn/Winter 2017″. (BOF, 2016). Continue reading

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VB Takeover

Firstly, who doesn’t love Victoria Beckham? Posh spice turned Footballers wife turned designer turned iconic inspiration to the Millennial Generation. Up to now there isn’t a lot VB hasn’t achieved.

I love the ‘Vogue 73 Questions with’ sequel but I feel the interview with VB really does showcase her witty humour that we don’t often get to see and an insight into her life. Continue reading

Boudoir Dressing slips into Autumn

The Spring trend Beyond the Boudoir, which showcased a day-appropriate stance on boudoir dressing, can now be seen in the Autumn trend the Silk Route (Vogue, 2016).

Recently I added the House of CB ‘Coryn’ Rose Gold Silky Duster Coat to my Autumn wardrobe. This transitional piece is perfect for dressing up a casual outfit or pairing with a dress for an evening look. The rose gold silk detail really compliments the Silk Route trend and does so in a subtle, wearable way.

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Khloe Kardashian wearing the House of CB ‘Coryn’ Rose Gold Silky Duster Coat Continue reading

Celine in Vogue

Juergen Teller 

Whilst looking through this month’s Vogue, the Celine Summer campaign really caught my eye. I love the block colour contrast between the bright background and the model. The campaign has gone for an effortless, simplistic look. The model looks as if she was cut out and stuck on the bold block background. Photographer Juergen Teller has really captured the message that the collection is trying to portray. Continue reading

Vogue’s Classic Pieces

Whilst browsing through the Vogue’s 100 Years (June) Issue, I came across the The Complete Works feature. This feature focuses on the classic, timeless staples needed that have outlasted all fads and trends. This is such a good idea as it is a guide for those readers who feel a bit lost with their wardrobe. Like me you may feel as though you have too many clothes and nothing to wear. My advice is to follow this post and strip back your wardrobe to the classics. Once you discover your style and are happy with the classics then you can slowly add the current trends into your wardrobe.

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Browsing Chanel

 

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As I opened my monthly subscription of Vogue, I was expecting to stumble across some jaw dropping garments and accessories but Chanel had me obsessing over their ‘luxury air travel’ themed SS16 R-T-W show. The twist on the classic tweed is exactly what I love about Chanel- taking a classic and adapting it to any theme or trend. What is a classic? Chanel’s tweed is a model example.

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